Every now and then I like to revisit Robert Kiyosaki’s books and videos.

Building a home business is great, but it’s also a good idea to boost your financial IQ so that you know how to manage your money when you have it.

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I received a question recently about starting a home business on a tight budget (or no budget). I’d like to offer my opinion. Hope it helps!

Question: I’m broke and have no money.  I lost my job and have kids to feed.  How can I start making money online?  Is it really possible to build a home-based business in my situation?

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imageIt’s really tough making money online.  …hold on a moment…didn’t I tell you that you can easily make money?  Why even put “Easily Make Money Online” in the title of this blog post?

Blogging really is easy and making money with a blog is easy too!

The issue is finding ways to make money online.  

We’ve surpassed the information age.  Information is so easy to access online and it makes things really tough for ordinary people to find money making info that actually works.

Every day we’re faced with advertisements and the media controlling us with hypnotic language and pictures that motivates people to buy.   Think about the last time you’ve purchased something from a place like Amazon.  I’m one of those peopleSmile 

The Process of Buying Online From a Blog

This year, I did the majority of my Christmas shopping on Amazon.    Most of the gift ideas I got from social media and blogs.  I’m going to dissect the money making process.  If you’re wondering how you can make money with a blog, all you have to do is just duplicate this process!

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computer, gray, flat, paper, pen, pencil, symbol, guiI hope that you haven’t fallen into the content marketing black hole! Let me explain what I’m talking about…

When I got started on building an affiliate marketing business, I tried to find as many resources on how to build content based websites that ranked in the search engines.  At that time, content was king.  Unfortunately, most of the people that I knew at the time were creating crap content.  While it worked at that time, I’ve lossed a lot of business because I didn’t focus the right priorities (which I’ll go over in this blog post).

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imageWhat if there was a way to attract MLM prospects instead of chasing after them?  That was something that I wish I knew the answer to over a couple of decades ago when I started in a company called Amway.  Prospecting in the cold market for a couple of years became so frustrating that I cancelled my Amway membership.

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Back in the golden days of SEO, you could slap up some websites with a bunch of keyword rich content and rank highly in the search engines.  At that time, content was king and you didn’t need much backlinks to get a lot of visitors – even in the home based business realm.  It didn’t really matter how good the content was…even trash content ranked!

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Have you tried to market your business using social media?  It’s not as easy as it used to be.  People are getting banned or suspended left and right using aggressive marketing strategies on sites like Facebook.

One of the common mistakes is using old advice.  In the social media realm, old advice could have been something that you heard about several months ago.  Yeah, info does get old if you’re using aggressive strategies.

So forget about building a large circle of friends (that don’t know you) and spamming them just because it’s so easy to do so.  Learn how to build your business using SMO – Social Media Optimization. 

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Have you ever thought about ways to boost your social media marketing on Facebook?  There’s more to it than creating a Facebook fan page or posting status updates.  Those work, but you can do more to engage your audiences.

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WordPress is easy right?  All you have to do is install it (or have it installed) and start blogging away?  …Well, that’s what the guru’s tell you.

If you’re trying to build authority using your blog, you’ll have to change your mindset.  Instead of set it and forget it, you’ll have to have the mindset of constant learning and doing.  Things change in the blogosphere and you should become familiar with what will enhance your business…and what mistakes you should avoid!

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Have you ever wondered what Facebook promoted posts are all about?  I just noticed a link near my status updates just a month ago. It might have been there longer, but it peaked my curiosity on how people could use it to build their home-based business, MLM, or affiliate business.

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